Google Analytics

In case you don’t already know about it, Google Analytics is a free service that offers an amazing level of detail about access to your website, in an easy-to-use format. Here’s the “front page” of analysis for GBMINI, which I set up a week or two ago:

Josh Wardell introduced it to me (I think he’s been using it a long time), and I was impressed enough to try it immediately – you have to sign up at Google Analytics, add your website, then paste some supplied (Javascript) code in to every webpage, which is easy to do with WordPress since you can just modify the template header or footer.

Since it uses Javascript, it won’t work for people that have turned off such features in their browser – but it still gives impressive data, including average daily visits, most viewed pages, information on how visitors got to the page and where they went next, and location of the visitor (down to city detail for USA).

It’s intended for users of Google advertising features, and has loads of stuff I don’t use that helps figure whether people buy products or not! But for me, having an easy view of my websites is enough, and I love the price!

Cod Letter

Steve / Cape Cod MINI famously ran MINIsOnTop for the first three years, before passing the reins to Theo, Michael and I … Steve sold his original MINI “STRYKER” for a Subaru, but returned to MINI a year ago with “STRYK2“, an R56 – which he will be bringing to it’s second MINIsOnTop this summer.

Steve’s registration arrived with a small bonus – a custom postage stamp:

Nicely drawn, Steve đŸ™‚

Herb Chambers MINI

Herb Chambers MINI of Boston will once again support MINIsOnTop and our charity fund-raising, with another donated two year MINI lease (previous years support: 2005 – pickup, 2006 – pickup, 2007 – pickup).
To celebrate the launch of the MINI Cooper Clubman, Herb Chambers MINI will be providing a MINI Cooper Clubman lease (two years, 10,000 miles per year):

The car is well spec’ed in Lightning Blue with Silver roof/mirrors/C-pillars, Pacific Blue colorline / Piano Black interior, equipped with Cold Weather Package, Multi-Function Steering Wheel, Sunroof – a beautiful car with a sticker price of almost $23,500; maybe yours with the purchase of a $25 raffle ticket!

Raffle tickets are available at Herb Chambers MINI of Boston, or by mail from MINIsOnTop, PO Box 617, Essex, MA 01929 (please include your email address!); tickets will also be sold at MINIsOnTop (June 27/28) and you don’t have to be present to win (see MINIsOnTop for more details)

MINIsOnTop has chosen to support two charities in 2008: The Mt Washington Observatory will receive 6.288% (honoring the mountainĂ¢â‚¬â„¢s elevation) of the total raised with the rest going to support the Make-A-Wish Foundation® of New Hampshire. See the MINIsOnTop website for more details.

I also want to take the opportunity to welcome Herb Chambers MINI new Motoring Manager Giovanni Tosti, replacing the wonderful Kerry Masone (who will now spend more family time at home!); I met Giovanni today and he seems to be the perfect replacement – very enthusiastic about MINI, just like Kerry, having worked at Prestige MINI from the MINI launch back in 2002 (although he took a non-MINI sabbatical for a while!)
I’m sure Giovanni and many of the Herb Chambers MINI team will again attend MINIsOnTop this summer – look out for them and say “thanks” for their support of MINIsOnTop đŸ™‚