Thanks to sundancekc on NorthAmericanMotoring, I just read that “MINI” has been voted #3 global brand of the year, by brandchannel.com
Third place finisher automaker MINI is a surprise new entrant into the top five, revving up from last year’s eleventh place finish and knocking third place holder Coca-Cola into fourth. The nostalgia factor coupled with modern day capability and comfort helps MINI in traditional markets such as Europe; in new markets like North America, the little car delights consumers with an alternative to the trend toward parking lot size vehicles currently crowding the roads.
M&I / GBMINI 