A while ago (thanks Jordan!) I learned of a special edition book available at the UK Motorshow – and I managed to get hold of a copy (thanks Alex!):
The book is beautifully put together, all glossy except for some deliberate “sketch paper” style sheets at the back for Hands On and Part Matrix (I didn’t want to bend the spine too hard, which is why I photographed pages instead of scanning them). It’sย full of details about the MINI concept cars shown in Frankfurt, Tokyo, Detroit and Geneva, including information about the ideas behind each concept, and the methods to create the cars – here is the contents:
MINI CONCEPT – design for life
“The Basic Premise Is Space” – interview with head of MINI design Gert Hildebrand
MINI Concept Frankfurt
“The MINI Concept Gives Me A Sense Of Floating” – what young japenese designer Yashiro Mihara associates with the MINI Concept
MINI Concept Tokyo
Driving The Future – the thoughts of German futurist and trend analyst Matthias Horx on the future of motoring and the sensory aspects of car design
Come To Your Senses – see, hear and smell – experience the MINI Concept with all senses
MINI Concept Detroit
Why We Need A Car With Endless Possibilities – design guru Tyler Brule loves the MINI Concept
MINI Concept Geneva
“The Time Is Right” – Vice President brand management MINI Dr Kay Segler on the future of MINI
Hands On – behind the scenes with the MINI design team
Part Matrix – combining four cars into one
Recommended for all MINI fanatics ๐
๐ recommend yes only if you can find one ๐
Where can I find one..? I want one..!
I wonder why there was no MINI Concept for the UK Motorshow..? Seems like an obvious place to do one. I know they were pushing the GP, but that’s current… what about the future..?
Good point Gavin – they offer the book at the UK Motor show, but not the car! Maybe they realize England still isn’t ready for an oversized MINI ๐
I have two to give away, check out orange.co.uk/cars for more details.